6 Characteristics of Ideas that Stick

The Curse of Knowledge In 1990, psychologist Elizabeth Newton played a game with students at...

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Attitude of Gratitude: 15 Things We’re Grateful for This Year

Here at Seer, we send “Know-Your-Company” emails to learn more about our team members. Some are...

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Why Are Title Tags Still Important for SEO?

A title tag is an HTML element expressing the title of a web page. Title tags appear within the...

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Types of LinkedIn Ads & How to Use Them

LinkedIn… home to a social network of over 500 million active professionals. That’s a LOT of users,...

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Don’t Panic: A Traffic Decline Analysis Checklist & Toolbox

Has there been a shift in your site’s organic performance that’s got your wheels spinning? Did...

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XPath Cheat Sheet for SEO

When I’m working on an analysis I like having more data than I probably need in front of me. Like,...

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How To Write Impactful Alt Text For Images

There are many contributing factors that apply to ranking on search engines. Another way to signal...

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