Google Ads’ Average Position Metric is Going Away

Earlier this week, Google announced they plan to sunset the average position metric. While this...

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Forecasting Marketing Data At Scale

Written By Annmarie Stockinger & Lindsay Stecklein What if we told you that you can make...

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YouTube Expands Advertiser Access to 15-Second Non-Skippable Ads

Advertisers on Google Ads have historically had a few main video format options when launching...

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The Dos and Don’ts of Getting Started with Pinterest Advertising

In September 2018, Pinterest reported that 250 million people used the social platform every month,...

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[GUEST POST] How I Got 3X More Performance from a Team Member Than Anyone Else Could

At one point in my content strategy role, I gained a new adjacent responsibility and the team...

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