Tuesday, March 31, 2020

5 Ways to Build and Maintain a Successful Client Relationship

One of my favorite parts about working at Seer is having the opportunity to build relationships with...

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Misunderstood Metrics: New Users vs New Visitors in Google Analytics

Discrepancies in the New vs Returning Users Behavior Report You might have looked at your Behavior...

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Wednesday, March 25, 2020

Data Studio Template: Diagnostic Tool for COVID-19 Business Impact

The COVID-19 pandemic is challenging companies across all industries to quickly adjust to shifts in...

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Monday, March 23, 2020

Effectively Boost Your Local Business’s Posts on Instagram

Effectively Boost Your Local Business’s Posts on Instagram Author: Forrest Schaffer Summary...

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The Beginner’s Guide to Facebook Shopping Campaigns (Dynamic Product Ads)

Facebook continues to evolve and offer strategic options to target a brands’ audience with the most...

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Create a Holistic Paid Strategy With Paid Social & Search

This post was written by Ashton Underwood & Emily Pollock Agencies Have Been Siloed For Too...

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Friday, March 20, 2020

How to Create an SEO Content Calendar

Typically, when thinking about a content calendar people’s brains go directly to social media...

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The Best Free Tools for SEO

Here at Seer, we love saving money (and our clients’ money, too). When it comes to SEO, there are...

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Thursday, March 19, 2020

We Analyzed 201K YouTube Channels and Found 3,802 Kids Channels to Negate

With schools closed to help combat the spread of COVID-19, parents are scrambling to find solutions...

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Google Search Partners Program Implements New Requirements

New Search Partner Requirements Launching June 2020 Google Search Partners Program has announced...

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3 Steps for Displaying YouTube Videos On Your Website

How to Incorporate YouTube Videos On Your Website YouTube is one of the best channels brands can use...

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How to Find Your Sitemap

What Is A Sitemap & Why Is It Important? A sitemap is a list of the indexable pages on a...

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Everything You Need to Know About 404 Errors for SEO

A 404 is just fancy computer talk for “Not Found”. In other words, when you click on a link or type...

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5 Tips for Managing Up as an SEO Associate at Seer

The support role at any digital marketing agency can vary in levels of responsibility and ownership....

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Project Management for Beginners: The Basics

What is Project Management? Project management is everywhere! Whether you’re building a new home or...

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Wednesday, March 18, 2020

Tips to Help You Work From Home Without Missing A Beat

There are various reasons why you may be looking into working from home. Maybe you are feeling under...

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Monday, March 16, 2020

The 3 Most Important PPC Lessons I Learned While Working In-House

After working in-house as a digital marketer for a couple of years, I made the decision to venture...

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8 Tips to Get Promoted Faster in Your Marketing Career

How to Level Up in Your Marketing Career Is this you? You’re at the point where you feel like you...

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Friday, March 13, 2020

How to Import Google Campaigns into Microsoft Ads

Expanding Your Paid Search Horizons Your Google Ads campaigns are up and running, great job! Having...

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3 Ways to Leverage Kenshoo – How We Use it at Seer

Kenshoo… have ya heard of it? If you’re in the digital marketing space, you probably have… and for...

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Tuesday, March 10, 2020

Quick & Easy Guide to ASO – How to do App Store SEO!

What is App Store Optimization (ASO)? App store optimization is, just as it sounds, the practice of...

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How to Explain SEO to your Grandma

What is SEO? SEO stands for Search Engine Optimization. Let’s pause there. Even the acronym can be a...

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8 Tips for On-Page SEO

What Is On-Page SEO & Why Does It Matter? On-page SEO is how we categorize actions taken on the...

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Google Search Console Performance Data Guide

In the world of digital marketing, we live and die by web services and platforms for every aspect of...

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Google Analytics App+Web FAQs Answered

In 2019, Google announced the introduction of App+Web. If you’re looking for an in-depth overview of...

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Monday, March 9, 2020

Coronavirus’ Impact on Digital Analytics

With coronavirus’ spread increasing, it is truly having an impact on multiple facets of life for...

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3 Automated Solutions To Pair CRM & Google Ads Data for High Quality Reporting

This post was written by Trevor Norton & Rebecca Kilcoyne of our PPC...

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Friday, March 6, 2020

6 Considerations To Prioritize eCommerce SEO Opportunities

Prioritizing eCommerce SEO Opportunities When it comes to eCommerce SEO, it’s common to be flooded...

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What Are N-Grams & How Can They Help You Meet Your Business Goals?

<div class=”edt-highlight-block”> <p id=”h.kjqw83lg8q0s”><em>This post was written...

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6 Google My Business Tips You’ll Be Glad You Know

What is Google My Business? If you’re a business owner or are someone just entering the digital...

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3 Ways to Avoid Accidentally Keyword Stuffing Your Content

A common misconception in SEO is that getting pages to rank well organically means putting keywords...

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How to Utilize RegEx to Track Your SEO Efforts

What are Regular Expressions (RegEx) and RegEx Strings? A Regular Expression, commonly referred to...

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3 Keyword Research Tips To Get You Started

Ahhh, keyword research. It’s one the first things you do when looking to optimize a new or existing...

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3 Useful Google Sheet Tips For SEO

Though we’re obviously huge Power BI fans here at Seer, we still hold a lot of love for Google...

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How to Prepare for a Big Meeting: Checklist & Tips

How to Prepare for a Big Meeting: Checklist & Tips Meetings range in scale for any organization,...

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3 Tips When Onboarding a B2B Client

Tip 1: Learn the Industry’s Acronyms Regardless of what industry the client’s business is in, it’s...

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Wednesday, March 4, 2020

How to Analyze Enhanced Ecommerce Data in Google Analytics

This post was written by Lindsay Stecklein & Darren Douglas. You did it. Your site is tagged...

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Signs You Should Probably Get A Feed Management Platform

This post was written by Chris Evans & Vanessa Rodriguez. Thanks to some awesome features in...

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3 Myths About Smart Shopping – Uncovered

This post was written by Chris Evans and Vanessa Rodriguez. What Do Current Marketers Believe...

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Moving Forward After ‘Service Provider’ and ‘Network Domain’ Removal from Google Analytics

The Backstory On February 4th, Google Analytics (GA) deprecated the Service Provider and Network...

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News Trend SERP Shifter: Coronavirus

This post was written by Wil Reynolds and Mariel Mancini. News trends pop up every day that change...

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Tuesday, March 3, 2020

Google Ads Smart Shopping 101

What Are Smart Shopping Campaigns? Google Ads Smart Shopping campaigns are a fully automated...

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How to Use Auction Insights Data to Identify Market Opportunities

When it comes to understanding how you stack up against your competition, there is no better tool...

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Monday, March 2, 2020

Seer Interactive Wins ‘Top Workplaces of 2020’ Award

Top Workplaces of 2020 We’re ecstatic to announce that Seer Interactive has been selected as a...

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Gmail Ads vs. Discovery Ads: Which Should You Leverage?

Like Gmail Ads, Discovery Ads are placed on the Gmail UI. However, we’ve seen Discovery Ads drive 7x...

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How to Use ROAS in Digital Marketing

The Meaning of ROAS If you have worked in the digital marketing space you are sure to have stumbled...

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