8 Public Speaking Tips and Tricks to Crush Your Next Presentation

So you’ve spent the last few weeks whiteboarding, workshopping and brainstorming your next...

via Tumblr https://ift.tt/2BYF7hY

What You Need to Know About BERT

Google rolled out another algorithm update that is expected to impact 10% of all search queries....

via Tumblr https://ift.tt/2Pyvwqe

We Just Saved $3.5 Million For Our Clients & We’re Just Getting Started

The High Cost Of Unchecked Marketer Bias Close your eyes, when I say deck plan, what words do you...

via Tumblr https://ift.tt/2orptZs

How to Track Scroll Depth & Element Visibility in Google Tag Manager

Like the name implies, scroll depth tracking is a method of tracking how users scroll throughout...

via Tumblr https://ift.tt/2pXUhS8

2 Ways to Use Conditional Formatting in Google Data Studio

It’s finally arrived – conditional formatting in Google Data Studio! Conditional formatting is an...

via Tumblr https://ift.tt/2MKRqVn

4 Lessons Learned From Producing An Industry Study

Seer’s Local Team just released our first-ever industry study And boy, was it a doozy. We collected...

via Tumblr https://ift.tt/341iRAd

How Site Search Data Can Inform On-Site Optimizations for E-Commerce Sites

The Importance of Site Search Data Site Search is one of the most crucial aspects of a positive...

via Tumblr https://ift.tt/362Wb4w

How To Keep Your Audience Engaged With Your Content: Digital Summit 2019 Recap

This summer, digital marketers traveled to the City of Brotherly Love for 2 days of digital...

via Tumblr https://ift.tt/2qJAqXd

The Story Method for Executive Presentations

The Story Method Executive presentations carry high-stakes. Do you have the right information? Is it...

via Tumblr https://ift.tt/2MFQ1zl

3 First Steps To Take When Your Client Says ‘Site Migration’

Don’t. Panic Whether you’re just kicking off a new client, or you’ve been working with them for...

via Tumblr https://ift.tt/2ByeujK

3 Tips for Optimizing eCommerce Copy

Writing copy for eCommerce can be tough. Chances are there are a ton of pages to optimize and...

via Tumblr https://ift.tt/2OYxTSP

Seer Solves It: Website Migration Support Leads to 126% Increase in Traffic

Seer has worked with multiple clients to help mitigate traffic and revenue loss during site...

via Tumblr https://ift.tt/2BgXrmn

The Essential SEO Starter Kit: 55 Resources for New Analysts

So you just landed your first SEO job? Congrats! (If you haven’t yet, maybe you can! Did you know...

via Tumblr https://ift.tt/2IVicIg

3 Tips For Creating an Effective International SEO Strategy

So you want to develop an international presence for your website? You’ve diagnosed a business need...

via Tumblr https://ift.tt/33BsWne

The Value In Assisted Conversions

For nearly every single client that I have ever worked on I have recommended some sort of...

via Tumblr https://ift.tt/35Et8UH

How To Choose The Right Digital Agency For Your Business

In today’s age, the internet and business go hand in hand. The internet is an extensive platform...

via Tumblr https://ift.tt/2MIE5Me

How to Calculate Estimated ROI for SEO

What Does ROI mean for SEO? Return on Investment (ROI) is a metric used to judge the success of an...

via Tumblr https://ift.tt/32l6VbV

3 Steps to Keeping An At-Risk Client

There’s one thing about agencies I can guarantee – clients come and go. It’s not good, it’s not bad,...

via Tumblr https://ift.tt/2MDazas

Google Optimize How To Guide

A/B testing is one of the quickest and lowest lift ways of using data to make changes on your...

via Tumblr https://ift.tt/35B9NDN

3 Simple Ways to Use GSC to Boost Keyword Rankings

A Step-by-Step Guide for Optimizing Existing Keywords Whether you’re a seasoned SEO professional or...

via Tumblr https://ift.tt/2B3xQ01

How to Write an Outreach Email: Good vs. Bad Email Examples

One of the most exciting things about being a fashion blogger was when I started receiving blogger...

via Tumblr https://ift.tt/33rTYgz

18 Ways to Diagnose a Decline in Organic Traffic

Being able to determine the cause of an increase or decrease in traffic is a priceless skill. It...

via Tumblr https://ift.tt/33eOENF

How to Find Wasted PPC Spend in Minutes

Wasted spend is no joke – Google generated ~$116 Billion on ads alone in 2018.* We mined through...

via Tumblr https://ift.tt/2p0v5dh

5 Questions to Ask Your Client’s New CMO

Hearing that your client is hiring a new CMO can send any account manager into a panic. There are...

via Tumblr https://ift.tt/2Vkseb9

How to Communicate the Value of SEO to Executives

The problem with communicating the value of SEO is that unless you’re a subject matter expert,...

via Tumblr https://ift.tt/30Mv0ab

How Did You Come Up With My PPC Budget?

Updated By: Meghan Evans Whether you’re venturing into PPC for the first time or consider yourself...

via Tumblr https://ift.tt/30KypX3

7 Ways Managers Can Empower Their Team Members

During my time at Seer, I have had the pleasure of working with several managers who have been huge...

via Tumblr https://ift.tt/2VclvzV

How to Integrate Google Analytics 360 & Salesforce Marketing Cloud

While many digital marketers are familiar with closing the loop between GA 360 + Salesforce Sales...

via Tumblr https://ift.tt/31JZBGI

PPC Checklist For Website Migrations

You have two sites that you need to merge and you are busy checking off action items from your SEO...

via Tumblr https://ift.tt/2prCUsJ