All You Need To Know When Creating a Facebook Audience Strategy

Join Seer as we take a deep dive into Facebook audience strategy with our audience first...

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LinkedIn Introduces Lookalike Audiences

As marketers, we advertise on LinkedIn to target the right professionals for our clients’ business....

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Facebook Metric Update

What is Relevance Score and why is it important? Relevance Score is a single metric calculated based...

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New Update for Google Call-Only Ads Allows for Additional Lines of Text

Google recently announced a new feature that they are rolling out for call-only ads, allowing...

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Google Discover: 3 Implications for Organic Search

Google Discover is not only changing the way users find information, but it’s changing the organic...

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How to Fix Google Chrome’s Serious Security Issue in 1 Minute

The Problem: As reported by Forbes contributor on Cyber-security, David Winder – Google confirmed a...

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UX Checklist Series: Form Design

From lead generation to online purchases, forms are everywhere. Unfortunately, nobody ever really...

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Google Ads’ Average Position Metric is Going Away

Earlier this week, Google announced they plan to sunset the average position metric. While this...

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Forecasting Marketing Data At Scale

Written By Annmarie Stockinger & Lindsay Stecklein What if we told you that you can make...

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YouTube Expands Advertiser Access to 15-Second Non-Skippable Ads

Advertisers on Google Ads have historically had a few main video format options when launching...

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The Dos and Don’ts of Getting Started with Pinterest Advertising

In September 2018, Pinterest reported that 250 million people used the social platform every month,...

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[GUEST POST] How I Got 3X More Performance from a Team Member Than Anyone Else Could

At one point in my content strategy role, I gained a new adjacent responsibility and the team...

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Student Loan Repayment: Another Benefit of Working at Seer

If you’re like me (or the 70% of people who have student loans) you can understand the burdens that...

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Data Driven Approach to A/B Testing

While math and design may seem like uncommon partners, our philosophy at Seer is to always use as...

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When Things Go Wrong at the Worst Time

There’s nothing like checking in on your account during a holiday only to find that it has been...

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Sending Thanks After a Job Interview

Saying thank you is not good manners, it’s an expected part of the interview process and can help...

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Maintaining Brand Safety on YouTube

As you’ve probably seen, YouTube has come under scrutiny over the past few years due to limited...

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Combine 30 Excel Files in 1 Minute with Power BI

Have you ever tried to combine 30 files in Excel & it crashed? Same. Yes, we have all been...

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Google Ads Editor’s Best Kept Secret for Presenting Campaigns to Your Client

You’ve spent the past few weeks working hard building your new client’s Google Ads campaigns. It’s a...

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SearchLove London 2018: 10+ New Ways to Visualize Your Search Data

Were you at SearchLove London 2017 & 2018? Wil Reynolds talked about How Power BI Can Help You...

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All You Need To Know When Creating a Facebook Audience Strategy

Join Seer as we take a deep dive into Facebook audience strategy with our audience first...

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LinkedIn Introduces Lookalike Audiences

As marketers, we advertise on LinkedIn to target the right professionals for our clients’ business....

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